W* assisted Jamaican singer/dancer Jaz Elise (RCA/6ix Course) with a paid brand ambassadorship with Optical Elements, a local optometry brand. The paid partnership also included eye exams, contact lenses, Kate Spade designer frames in exchange for social media content and promotion. This included a photoshoot for NYLON magazine. Check out a few of the photo outtakes below and an excerpt from Jaz Elise’s InDiggNation editorial.
“A newcomer to the world of music, Jaz Elise is bringing all of her background in dance to her music. A former member of the performance company Quilt, the Kingston purple-haired starlet infuses reggae into her upbeat, pop-like melodies.
Like her well-known single, “Fresh and Clean,” Elise’s lyrics are catchy, fun and down-to-earth. “I’m just a girl who loves music, who has a voice and wasn’t always sure how to tell my story with conviction until recently,” she says.”
Read more on NYLON.